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Statements on
the Stages of Concern |
|
| Stage 0 - Awareness | |
| Item # | Statement |
| 3 | I don't even know what is. |
| 12 | I am not concerned about this innovation. |
| 21 | I am completely occupied with other things. |
| 23 | Although I don't know about this
innovation, I am concerned about things in the area. |
| 30 | At this time, I am not interested in learning about this innovation. |
| Stage 1 - Informational | |
| 6 | I have a very limited knowledge about the innovation. |
| 14 | I would like to discuss the possibility of using the innovation. |
| 15 | I would like to know what resources
are available if we decide to adopt this innovation. |
| 26 | I would like to know what the use
of the innovation will require in the immediate future. |
| 35 | I would like to know how this innovation is better than what we have now. |
| Stage 2 - Personal | |
| 7 | I would like to know the effect of reorganization on my professional status. |
| 13 | I would like to know who will make the decisions in the new system. |
| 17 | I would like to know how my teaching or administration is supposed to change. |
| 28 | I would like to have more information
on time and energy commitments required by this innovation. |
| 33 | I would like to know how my role will change when I am using the innovation. |
| Stage 3 - Management | |
| 4 | I am concerned about not having enough time to organize myself each day. |
| 8 | I am concerned about conflict between my interests and my responsibilities. |
| 16 | I am concerned about my inability to manage all the innovation requires. |
| 25 | I am concerned about time spent working
with nonacademic problems related to this innovation. |
| 34 | Coordination of tasks and people is taking too much of my time. |
| Stage 4 - Consequence | |
| 1 | I am concerned about students' attitudes toward this innovation. |
| 11 | I am concerned about how the innovation affects students. |
| 19 | I am concerned about evaluating my impact on students. |
| 24 | I would like to excite my students about their part in this approach. |
| 32 | I would like to use feedback from students to change the program. |
| Stage 5 - Collaboration | |
| 5 | I would like to help other faculty in their use of the innovation. |
| 10 | I would like to develop working relationships
with both our faculty and outside faculty using this innovation. |
| 18 | I would like to familiarize other
departments or persons with the progress of this new approach. |
| 27 | I would like to coordinate my effort
with others to maximize the innovation's effects. |
| 29 | I would like to know what other faculty are doing in this area. |
| Stage 6 - Refocusing | |
| 2 | I now know of some other approaches that might work better. |
| 9 | I am concerned about revising my use of the innovation. |
| 20 | I would like to revise the innovation's instructional approach. |
| 22 | I would like to modify our use of the innovation
based on the experiences of our students. |
| 31 | I would like to determine how to supplement,
enhance, or replace the innovation. |
Source:
Hall, G. E., George, A.A., and Rutherford, W. A. (1998). Measuring
stages of
The
Stages of Concern Questionnaire was originally validated in 1979 (Hall,
George, & Rutherford) and has been validated numerous times since
its creation as it has been used in many studies over the past 20 years.
Cronbach's alpha was used to establish the instrument's internal
validity, with a sample (n=830) of teachers involved in team teaching
and professors concerned about innovation. A sub sample (n=132)
participated in a test-retest of the instrument over a two week period.
Alpha coefficients ranged from .64 to .83, and the test-retest
correlation ranged from .65 to .84, indicating the internal consistency
and stability for each of the seven stages (Hall et al., 1979).
Procedures
The
sample was purposively selected from PK-12 teachers who subscribe to
four email lists. All respondents (n=659) were PK-12 teachers, including
at least two respondents from each of the 50 states, who currently use
instructional technology in some form related to their teaching. All
transactions were electronic. The Stages of Concern Questionnaire was
converted to hypertext markup language (html) and placed on the
Internet. Email messages were sent to mailing list and listserv
managers, asking them to share the URL for the online instrument with
their participants. The responses were emailed back to a server and the
data were transferred into a password-protected account. The data was
transferred from that account into a spreadsheet for statistical
analysis.
There
is a moderate body of literature which discusses the methodology and
validation of online surveys (Batagelj & Vehovar, 1998; Bauman,
Airey, & Atak, 1998; Coomer, 1997; Schmidt, 1997; Watt, 1997, 1998).
Hill (1998) concluded that sample size in Internet-based surveys cannot
be prescribed by traditional means. She concluded that there is no
single method for determining sample size in an online survey. However,
Hill states that there is seldom justification in behavioral research
for sample sizes of less than 30 or larger than 500. She notes that a
sample of 500 assures that sample error will not exceed 10% of standard
deviation, about 98% of the time. Demographic information is seen in
Table 3 below.
Table
3.
___________________________________________________________________
Variable
n
percent
____________________________________________________________________
Grade
Taught
PK-K
26
3.9
1-3
140
21.2
4-6
140
21.2
Middle
School
120
18.2
7-9
23
3.5
7-12
69
10.5
10-12
141
21.4
Highest
Degree Earned
Bachelors
245
37.2
Masters
204
31.0
Specialist
182
27.6
+30
hours
24
3.6
Doctorate
4
0.6
Years
Teaching Experience
0 - 5 years
102
15.5
6 - 10 years
120
18.2
11 - 15 years
108
16.4
16 - 20 years
98
19.0
21 - 25 years
103
15.6
over 25 years
128
19.4
Hours
of Technology Training Received in the Past Year
0-30
334
50.7
31-50
129
19.6
51-70
59
9.0
70+
137
20.8
Home
Computer
yes
629
95.4
no
37
5.6
missing cases
2
0.3
Length
of Technology Use
0-3 months
13
2.0
3 months – 2 years
67
10.2
2 years – 3 years
70
10.6
over 3 years
505
76.6
missing cases
4
0.6
Time
for Technology Training/Preparation Provided During School Hours
yes
210
31.9
no
449
68.1
Data Analysis
One
way of looking at group concerns is to aggregate individual data by
developing a profile that provides the average scores for each stage of
the individuals in a group. Typically, the group averages will reflect
the dominant high and low Stages of Concern of the entire group.
Participant responses on the SoCQ were initially analyzed using SPSSX
(Statistical Package for the Social Sciences). Mean scores were
converted to
The
raw score for each of the seven scales is the sum of the responses to
the five statements on that scale. The mean scores for each item were
computed. The mean scores were converted to percentile scores in order
to interpret the results. The percentiles are represented numerically in
Figure 1 and graphically in Figure 2
Figure 1. Group percentiles for each stage of concern.
Stage
0
1
2
3
4 5
6
Percentile
66
63
70
60
43
68
57
Figure 2. Graph of the percentiles for each stage of
concern.

Results
Interpretation
of the scores is based on guidelines contained in Measuring Stages of
Concern about the Innovation: A Manual For Use of the SoC Questionnaire
(Hall, George, & Rutherford, 1998). The highest stage of concern for
the aggregate data was Stage 2. A high Stage 2 indicates an intense
personal concern about instructional technology and its consequences for
the respondents on a personal level. Though these concerns reflect
uneasiness regarding technology, they do not necessarily indicate
resistance to technology. Personal concerns deal with what Fuller (1969)
calls self concerns. A high Stage 2 score indicates ego-oriented
questions and uncertainties about technology. Individuals at this stage
reflect high concerns about the status, reward, and potential or real
effects of technology. Individuals with intense personal concerns may,
in effect, operationally block out more substantive concerns.
When
Stage 2 concerns are more intense than Stage 1 concerns as with this
sample, these personal concerns override concerns about learning more
about the innovation. Even when general, non-threatening attempts are
made to discuss the innovation with a person with this profile, the high
Stage 2 concerns are intensified and the Stage 1 concerns are reduced.
In this situation, Stage 2 concerns typically must be lowered before the
individual can look at the innovation with any degree of objectivity
(Hall, George, & Rutherford, 1998).
The
second highest concern was Stage 5. This stage often reflects strong
concerns about working with colleagues in coordinating the use of
technology. The high Stage 5 typically indicates great concern about
coordination with others in relation to the innovation. Since Stage 1 is
also moderately high, it is likely that these respondents have concerns
about looking for ideas from others, reflecting more of a desire to
learn from what other teachers know and are doing, rather than concern
for collaboration.
The
low stage of concern for the aggregate data was Stage 4. A low Stage 4
indicates that the respondents have minimal to no concerns about the
relationship of students to the use of the innovation.
Discussion
These
results indicate that the intense, personal concerns of teachers may
have been sacrificed as emphasis has been placed on student achievement.
If it is desirable for teachers to be concerned with the application and
use of technology with and for students, teachers' personal concerns
must be addressed first. Concerns about innovations appear to be
developmental in that earlier concerns must first be resolved (lowered
in intensity) before later concerns emerge (increase in intensity). If
these early concerns toward technology remain intense, teachers may even
attempt to discontinue its use, in order to reduce the intensity of
these concerns. In general, however, it appears that a person's concerns
about an innovation develop toward the later stages (i.e., toward impact
concerns) with times, successful experience, and the acquisition of new
knowledge and skill.
Administrators
and trainers hoping to positively impact student learning through use of
instructional technology first need to provide a clear demonstration of
how the use of instructional technology tools can address the personal
concerns of teachers. Use of a concerns-based training model rather than
a skills-based training model is one method for addressing attitudes and
feelings that may be inhibiting teacher use of technology. Several
studies have concluded that appropriate training, sufficient time, and
attention to teacher concerns result in a shift from lower self concerns
to higher intense task and impact concerns (Atkins & Vasu, 2000;
Casey & Rakes, (2002); Goldsmith, 1997; Hope, 1997; Vaughan, 1997;
Wells & Anderson, 1995). This finding also supports those of Fuller
(2000) who found that teacher technology support is more critical to
student use than direct student support in a school. She also found that
teachers who receive adequate, personal support for the use of
technology tend to have students who use technology more and use it more
effectively.
It
is critical to note that another person cannot simply manipulate higher
level concerns development. Holding and changing concerns is an
individual matter. However, timely provision of experiences and
resources can assist with concerns arousal and resolution, encouraging
the development of higher level concerns. Providing training or other
interventions that are not aimed at the appropriate concerns (e.g.,
attempting to force high level concerns) is an almost certain way to
increase the intensity of lower, less desirable stage concerns. Training
must target the individual concerns of teachers before moving on to
concerns of how others, even their own students, will use the available
technology.
Results
also indicate a strong curiosity for increased information as to how
other teachers are using technology. Although the demographic data
indicates that computers are readily available to the majority of the
respondents and that a substantial number of hours have been spent in
technology training efforts, about two-thirds (68%) of the respondents
indicated they are given no time during the school day to practice what
has been
Despite
millions of dollars invested in hardware and software, many teachers are
still very uncomfortable with the use of instructional technology in
their classrooms. Administrators under pressure to improve student
performance are frequently reluctant to address teacher concerns,
ultimately thwarting efforts to accomplish their goals.
From
the perspective of concerns based theory, institutionalization of an
innovation only occurs when a majority of the individuals within the
target group have resolved (lowered) their concerns on Stages 1, 2, and
3. In order for any innovation to become a vital, lasting part of that
institution, high intensity Informational, Personal, and Management
concerns must be resolved (Hall, George, & Rutherford, 1978).
"If these early concerns remain intense, then the user is apt to
modify the innovation or their use of the innovation, or perhaps
discontinue use, in order to reduce the intensity of these
concerns" (p. 13). The results of this study indicate that the
institutionalization of instructional technology in schools has not yet
occurred. Administrators and trainers seeking to make technology an
integral part of teaching and learning first need to provide a clear
demonstration of how the use of instructional technology tools can
address the personal concerns of teachers.
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